Key Takeaways:
- A social media strategy is a plan for sharing information and reaching your target audience effectively.
-It's important to research and understand your audience's behavior on social media to determine the best posting times.
-Variety in content is crucial to engage different types of followers, including images, videos, and carousels.
-Social media can be used to raise funds by being transparent about the purpose of the fundraiser and showcasing the progress.
-Facilitating communication and collaboration through social media helps engage families and the community.
Check out the full episode for more.